Trade Up · Included with Pro
You're good enough to run your own shop. Nobody taught you the business side.
Ten modules, real startup numbers, a 50-state licensing directory, and five calculators that tell you what to charge and whether the job actually paid.
Why good techs fail at ownership
Almost nobody goes under because they couldn't fix the equipment. They go under because they priced off 2,080 hours a year when a one-man mobile operation bills 1,000 to 1,400. Every hour of driving, quoting, parts-running and invoicing came out of the rate, and the rate never covered it.
The second killer is overhead nobody counted. Insurance, the van payment, diagnostics subscriptions that renew in month 13, licensing fees, the tool you had to buy on a Saturday. It all looked small individually and it added up to the whole margin.
Then there's licensing and cash flow. A state requirement you found out about after you took the job, and net-30 customers while the fuel card is due Friday. Skill was never the problem. The business was.
What's inside
- 01Should You Actually Do This
The honest math before you quit — cash reserve, income gap, first-year reality.
- 02Business Formation
LLC, EIN, bank account, and the paperwork order that protects you.
- 03Licensing & Compliance
Federal refrigerant rules plus state contractor licensing, with the traps.
- 04Insurance & Liability
General liability, commercial auto, inland marine — what one claim actually costs.
- 05Startup Capital & Business Credit
Your real startup number, what to fund with cash, what to finance.
- 06The Rig
Van or truck selection, buildout, and a tool list split into start-here vs later.
- 07Pricing & Making Money
Billable-hour reality, overhead recovery, and the rate that keeps you alive.
- 08Getting Customers
Where the calls actually come from, and recurring maintenance agreements.
- 09Running It Daily
Same-day invoicing, collections, taxes set aside weekly, not in April.
- 10Scaling
When a second truck makes money and when it just quadruples the problems.
What's included
- 50-state licensing directory — requirements and boards, state by state
- Startup cost estimator with real line-item benchmarks
- Billable rate calculator built on hours you actually bill
- Mobile job profit checker — did that job pay or not
- Break-even tracker
- Licensing lookup for your state and trade
- Downloadable templates and checklists you can hand to a customer
Who it's for
- HVAC or diesel techs with real field time who want their own shop
- Guys planning to go out on their own in the next 12 months
- One-truck operators already working who are guessing at their pricing
Who it's not for
- Anyone looking for a passive-income scheme — this is a business you work
- People with no trade skill yet; get the hours first
- Shops with 10+ trucks and a controller — you're past this
Built from the field
Every number in this guide comes from running the work and paying the bills — written by working tradesmen and fleet operators, not from a business-school case study. The pricing math is the same math we use on our own jobs.
Included with Pro
Included with Pro. One membership, everything on the site, cancel anytime.
14-day full refund if it isn't worth it — see the refund policy.
Questions
- What if it's not for me?
- 14 days, full refund, no argument. See the refund policy for the details.
- How long do I have access?
- As long as your Pro membership is active. Cancel anytime from your billing portal.
- Does it cover my state?
- Yes. The licensing directory covers all 50 states, with the board and the requirement list for each. Always confirm with your state board before you file — rules change.
- I'm not HVAC or diesel. Is it still useful?
- The business modules — formation, insurance, pricing, cash flow, scaling — apply to any mobile trade. The startup numbers and licensing detail are HVAC and diesel specific today.
- What format is it in?
- It's a web guide you read on any device, plus downloadable templates and five live calculators that save your numbers.
- Do I get support?
- Yes. Email support through the contact page, answered by a person who has actually run the work.
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